OFFICIAL AMBASSADOR | 공식 엠버서더

KOREA KIMCHI FESTIVAL OFFICIAL AMBASSADOR

The Korea Kimchi Festival, now in its 10th edition, has been held in beautiful cities across various countries.

Choi MinJun | 최민준

✨📷 @kangaroo99990

**Content Creator**

■ Content Creator · Social Media Creator

■ Creates and shares engaging content introducing Korean culture, food, and lifestyle.

■ Promotes Korean kimchi and K-food through digital content and social media.

 

Chef Hera Hwang | 헤라 황 셰프

✨📷 @pum_berlin

Founder of Seoul Kimchi | Owner Chef of PUM Berlin

Certified Korean Traditional Food Specialist and Culinary Researcher dedicated to preserving and promoting Korean traditional cuisine, with a particular focus on kimchi and Kimjang culture. Through international festivals, culinary events, education, and cultural exchange, she has actively introduced the values and traditions of Korean food culture across Germany and Europe.

Sukyeong Lee | 이숙영 대표

✨📷 @hallo_kimchi

Founder of HalloKimchi

■ Culinary Instructor · Culinary Consultant · Recipe Developer

■ Has been teaching Korean cuisine and kimchi-making courses at Volkshochschule (VHS) Munich since 2021.

■ Conducted a Kimchi Workshop at the Museum Fünf Kontinente (March 2026).

Logan Seokjin Kim | 김석진 대표

✨📷@bibimer.official

Founder of Bibimer

Bibimer is a Kuala Lumpur–based Korean ready-to-eat (RTE) food brand founded by Logan Seokjin Kim, bringing authentic Korean food into accessible, everyday formats for Malaysian consumers.

Beyond building Bibimer, Logan’s vision is to make Korean RTE food culture more accessible across Malaysia and, ultimately, throughout China and Southeast Asia — creating a scalable bridge between Korean food culture and the everyday dining habits of a new generation of consumers.

Rooted in the Korean word “비비” (bibi) — meaning “to mix,” and symbolically, “people” — Bibimer reflects his belief that food has the power to connect people and cultures.

As Malaysia’s representative brand for this Kimchi Festival, Bibimer is proud to share Korea’s food culture, with kimchi and fermentation at its heart, while thoughtfully adapting it to the local market.

CEO Seo DongYe | 서동예 대표

📺▶ @mrs.seo_kimchi

CEO Seo DongYe
Kotabena Sdn Bhd
Seo DongYe Kimchi & Dosirak Sdn Bhd

About Mrs Seo Dongye Kimchi

1983
Mrs Seo DongYe started making
KIMCHI in Korea.

2015 – Until Present
Kor-BQ, local’s favourite korean
restaurant gained support from its enthusiasts since its establishment in 2015 in Kota Kinabalu, Malaysia.

2024
Launching of a brand new kimchi brand. “Mrs Seo Dong Ye Kimchi” to further promote the exquisite taske of Korean cuisine to local houses around Malaysia.
Currently on an ongoing consignment contracts with more than 150 supermarkets in Sabah, Sandakan and Tawau.

Vision
Dedication in pursuing the role
as a distinctive niche in
competitive food industry while
serving the community with the
motto: food made from the
heart of “mum’s love and
sincerity.”

Mission
To utilise premium ingredients
(Muslim Friendly) and traditional cooking methods to offer a genuine taste of Korea to our loyal customers in Malaysia, setting new standands for authentic korean dining.

Spicy Ksister | 얼큰한언니

📺▶ @SpicyKsister 

Creator of SpicyKsister 🌶️

Sharing delicious Korean recipes with a focus on spicy dishes and authentic Korean cuisine. Making Korean cooking easy, enjoyable, and accessible for everyone.